Robert D. Reid
James Madison University, USA

Robert Reid is the Dean of the College of Business at James Madison University. The College of Business provides bachelors and masters degree programs for more than 4,000 students. As the leader of a team consisting of more than 150 faculty and staff, the College of Business provides exceptional educational opportunities for students. The College of Business faculty has been recognized for excellence in curriculum innovation, especially in the areas of curriculum integration and experiential learning.

Prior to becoming dean in 1996, he served as the Department Head of Marketing and Hospitality Management. While in this role, he held the J. Willard and Alice S. Marriott Professorship. Before joining the faculty at JamesMadisonUniversity, he was an Associate Professor at Virginia Tech.

AACSB International has accredited JamesMadisonUniversity’s College of Business since 1983. The College of Business is a vibrant contributor to the success of the university, which in recent years has repeatedly been cited as one of America's finest comprehensive universities by such publications as USA Today and U.S. News and World Report. Business Week has ranked the College of Business among the top 5% nationally since 2006, ranking as high as 20th among public universities.

Dr. Reid has conducted numerous professional workshops and seminars for both public and private organizations. He has consulted with such organizations such as: The Colonial Williamsburg Foundation, ARAMARK, ITT-Sheraton, R.R. Donnelley, Volvo-White, Celanese, and the National Restaurant Association, as well as numerous universities.

He has authored or co-authored five editions of Hospitality Marketing Management published by John Wiley & Sons, and was a contributing author of two other books, The Practice of Hospitality Management, and Introduction to Hotel and Restaurant Management.  Dr. Reid has written or co-authored over 40 journal and professional articles and was a recipient of an "Article of the Year" award presented by The Cornell Hotel and Restaurant Administration Quarterly.

He has actively served as a leader within numerous professional and civic groups including, AACSB International (Vice Chair of the Maintenance of Accreditation Committee, member of the Accreditation Coordinating Committee), Beta Gamma Sigma (Vice President), The Southern Business Administration Association (Past President and board member) and the International Council on Hotel, Restaurant and Institutional Management (Past President and board member).

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